PI (Physik Instrumente) appoints Dr Cliff Jolliffe as Head of Segment Marketing – Automation

PI (Physik Instrumente) appoints Dr Cliff Jolliffe as Head of Segment Marketing – Automation
Physik Instrumente (PI) GmbH & Co. KG (Germany) – With effect from July 1, Dr Cliff Jolliffe takes over the responsibility of developing PI’s business in industrial automation.

Dr. Jolliffe has been working in the automation market for 24 years and for the last 15 years, he worked for a well-known precision mechatronics company as subsidiary manager, Laser Medical and Micromachining Manager and was also responsible for sales of controllers across Europe.

“I’m excited about joining PI’s team and am really impressed by the drive and passion that everybody has for our products. The new stages, controllers, and technologies that I’ve seen, really enhance our ability and confidence to increase our sales in the global precision automation markets”, says Cliff Joliffe.

Cliff Jolliffe has a Doctor of Philosophy (PhD) in electric motor design. The United Kingdom government recognizes him as an expert in the field of precision automation and he currently chairs a cross-industrial / academic panel that seeks to advance research in joint ventures with manufacturing companies.

About PI:
Well-known for the high quality of its products, PI (Physik Instrumente) is one of the leading players in the global market for precision positioning technology for many years. PI has been developing and manufacturing standard and OEM products with piezo or motor drives for 40 years. In addition to four locations in Germany, the PI Group is represented internationally by fifteen sales and service subsidiaries.

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